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OUR STORY

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CARE was born from a conversation between 4 dudes on a cool night at a local mamak. 

As they talked, one of them took out a small box of condoms. They laughed and joked about it (as friends do). 

One of them turned it over and noticed something strange. Though it was a well-known brand, there was a label in a small corner:

“MADE IN MALAYSIA”

That got them thinking: If international condom brands were using Malaysian latex, why isn’t there a Malaysian brand instead? Wouldn’t that be cheaper and easier access for Malaysians themselves? 
 
That’s when that little idea snowballed into CARE Condoms, the brand you know and love today. 
 
With diversity as colourful as Malaysia, CARE boasts a myriad of different textures and flavours. That way, there’s a condom for everyone. 
 
CARE strives to be a proud Malaysian brand and we want to share with the world, and to be accessible for anyone’s convenience. 
 
So, no matter where you are, we’ll be there.
2005
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CARE Condom was born!

CARE condom was born into the world. Formed with the intention to find and fulfill a niche in the condom market.

2006
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Won Cannes Lions Award

To provide a unique product which will differentiate itself from the offerings in the market. Won Cannes Lions Award for the most creative packaging.

2009
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Macau Asia Adult Expo

Participated in Major Adult event across Asia in promoting the brands. Macau Asia Adult Expo Hong Kong Road Show

2011
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2 New SKU launched

Launch 2 new SKU to cater for the growing need of usage and the variety of preferences.

2019
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Nipis launched

Launched of CARE 22 Nipis and won the title of "Thinnest Latex Male Condom" made in Malaysia by Malaysia Book of Records.

2020
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Launch CARE69 & WOW Condom
2021
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Launch CARE Lite
2022
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Launch Wild Wild Wet & CARE LoveBox (collaboration with #ilovedoodle)
2023
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CARE New Image

New logo, new tagline, new doodle.

Mission

To take the first step together with people to learn the meaning of true self-love and take ownership of our own bodies.

To help men feel great by providing high-quality personal care products for them to feel good in their own unique bodies.

And through our campaigns and educational-driven products, to empower women to be comfortable in taking control of their own life choices.

Vision

Being readily available to 1 out of every 100 households in Asia, and advocate for conscious safe sex and the idea of selfless self-love.

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OUR VALUES

Keeping yourself safe while having an unforgettable ride is another form of self-love! Like wearing a life jacket while waterboarding. We want you to go all out, so always remember that we’ve got you covered.

We believe every person on their pleasure-seeking journey deserves only the best tools. We’ve only got you in mind when we make our stuff so that you can have a mind-blowing experience every time.

We don’t just meet worldwide quality standards. We exceed them. We are certified by ISO 13485, MDA(Malaysia), MFDS(Korea), and HSA(Singapore). So, if you have high standards too, we’re definitely a perfect fit.

Our Brand Story & Values
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CARE hanami series all SKU

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